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Intellectual Property LawText, Cases, and Materials

Intellectual Property Law: Text, Cases, and Materials (4th edn)

Tanya Aplin and Jennifer Davis
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date: 24 February 2024

p. 2875. Passing Offlocked

p. 2875. Passing Offlocked

  • Tanya AplinTanya AplinProfessor of Intellectual Property Law, School of Law, King's College, London
  •  and Jennifer DavisJennifer DavisFellow of Wolfson College, Cambridge

Abstract

All books in this flagship series contain carefully selected substantial extracts from key cases, legislation, and academic debate, providing able students with a stand-alone resource. This chapter discusses the protection which the law affords to unregistered trade marks through the tort of passing off. It covers the definition of passing off; the relationship between passing off and unfair competition; the elements of both the classic and the extended form of passing off; the role of customer confusion in passing off and types of confusion, including initial interest confusion as well as reverse passing off; the types of damage resulting for an actionable misrepresentation; and defences to passing off (delay or acquiescence, bona fide use of the defendant’s own name, and concurrent use)

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