Show Summary Details
Holyoak and Torremans Intellectual Property Law

Holyoak and Torremans Intellectual Property Law (9th edn)

Paul Torremans
Page of

Printed from Oxford Law Trove. Under the terms of the licence agreement, an individual user may print out a single article for personal use (for details see Privacy Policy and Legal Notice).

date: 06 December 2023

p. 62931. Character merchandisinglocked

p. 62931. Character merchandisinglocked

  • Paul TorremansPaul TorremansProfessor of Intellectual Property Law, University of Nottingham


Character merchandising does not have much in the way of specific recognition in UK law. In response, the character merchandising industry has sought legal protection via the adaptation of other intellectual property rights and their application to the merchandising field. This chapter discusses how copyright, trade mark law, and various torts combine to confer legal protection on character merchandising.

You do not currently have access to this chapter

Sign in

Please sign in to access the full content.


Access to the full content requires a subscription